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OCR: THE COMPUTER INDUSTRY HISTORY, CAREERS AND ETHICS 495 Programming the Altair computer meant flipping individual switches on the front of the system unit. consisted of flashing lights, and the only programming language available was 8080 machine language Although it was typically sold as kit required assembly, and was too limited to per- form significant computational tasks, the Altair was snapped up by hobbyists interested learning how computers worked In 1976, Steve Jobs and Steve Wozniak founded Apple Computer Corporation and released the Apple kit containing a system board with FIGURE 9-11 4 KB of RAM that sold for $666 66 Other companies, such as Commodore The Apple Il was the most pop- Atari and RadioShack, pursued the hobbyist market, but with preassem- ular computer of its time bled ...